The Future of Driving with Hyundai
Happy Tuesday and Happy Valentine’s Day (if you celebrate). The Super Bowl seemed lacking in EV commercials this year compared to last. I only counted 3 EV commercials and then an Elon spotting. Oh well, who watches the Super Bowl for commercials…
Let’s get to it. The EV news.
“Change is easy. Improvement is far more difficult”
-Ferdinand Porsche
Electric Vehicles News
Interested in EVs, but not completely sold on them? Hyundai has a solution. Hyundai Motor America and Hyundai Capital America have jointly introduced their new Evolve+ EV subscription service at the 2023 Chicago Auto Show. Aiming to provide a flexible and affordable solution to those who want to experience driving Hyundai's EVs without committing to a purchase or long-term lease, Evolve+ offers a month-to-month subscription model. The fully digital experience can be managed via the Evolve+ app, which includes access to select dealerships in six states and offers the popular IONIQ 5 for $899/month and an electric Kona for $699/month.
The subscription covers 1,000 miles, insurance, maintenance, registration, and roadside assistance, and the subscriber can cancel at any time without a long-term commitment. The service has been built in partnership with Hyundai dealers and is intended to attract the "EV-curious" audience, with plans to expand to more locations by the end of the year. There you go. Now go get an EV and you’ll be hooked.
In Other EV News
- The Pole to Pole Expedition team and Nissan have jointly revealed the adventure-equipped Ariya electric SUV. The vehicle will embark on a 27,000 km journey from the magnetic North Pole to the South Pole, navigating through ice fields, deep snow, steep mountains, and inhospitable desert dunes.
- It's official! The electric pickup truck world is abuzz with the confirmation of the name for Ram's highly anticipated first entry into the electrified vehicle arena - the Ram 1500 Rev.
- Geely-backed electric vehicle brand Zeekr has achieved a $13 billion valuation after a $750 million funding round, led by Chinese battery maker CATL, and involving other investors. The new valuation exceeds Xpeng's market value of $8.01 billion.
- Tesla is once again in a state of flux as it adjusts its electric vehicle pricing in the US, marking the fourth time in just over a month.
- Faraday Future has shipped one of its latest production-intent FF 91 Futurist testing vehicles to China for market validation and testing of charging, infrastructure compatibility, and other hardware and software applications. Faraday Future expects to begin production of the FF 91 Futurist in late March 2023, with deliveries starting in April.
